Many organisations can describe their purpose. Far fewer know how deeply it actually influences the way they are governed, led and run.
The NG&A Purpose Scorecard is a practical 24-question assessment designed to show to what degree your organisation is genuinely driven by purpose.
Take the Purpose Scorecard
Around 10 minutes. Your personalised report is provided at no cost.
WHAT YOU WILL DISCOVER:
The Purpose Scorecard assesses your organisation across six dimensions
Purpose
Is there a clear and meaningful purpose at the heart of the organisation?
Governance
Does purpose inform how the organisation is governed and how important decisions are made?
Strategy
Does purpose shape strategic choices, priorities and the allocation of resources?
People & Culture
Can people see and use purpose in leadership, behaviour and everyday work?
Stakeholders
Does the organisation understand and create value for the people, organisations and natural systems affected by what it does?
Performance & Measurement
Is purpose connected to objectives, performance and meaningful measures of progress?
Your report is more than a score
Your result is accompanied by a personalised Purpose Score Report designed to help you understand what the findings mean and what to consider next.
It includes:
Your overall Purpose Score and maturity stage Scores across all six dimensions Your Alignment Gap™ An interpretation of your organisation's current position Practical priorities for strengthening purpose-driven performance Guidance on the role of purpose in governance, strategy, culture and performance. The Scorecard is a diagnostic, not an audit or certification. Its purpose is to help leaders see their organisation more clearly and identify where attention could make the greatest difference.
Take the Purpose Scorecard
Around 10 minutes. Your personalised report is provided at no cost.
YOUR PURPOSE SCORE:
See where you stand.When you complete the Scorecard you will receive your Purpose Score, together with an assessment of your organisation's current stage of purpose maturity.
Declared
Purpose is present, but not yet consistently influencing how the organisation operates.
Emerging
Purpose is beginning to shape decisions and priorities, but its influence remains uneven.
Embedded
Purpose materially influences governance, strategy, people and performance.
Organised
Purpose acts as an enduring organising principle, consistently guiding decisions, alignment and performance.
The assessment also identifies your strongest and weakest dimensions and your Alignment Gap™, showing where greater organisational coherence could unlock further value.
WHY WE CREATED IT:
Purpose should be measurable in practice
For more than two decades, NG&A has helped organisations move beyond purpose statements and use purpose as a practical organising principle for governance, strategy and performance. The Purpose Scorecard brings that experience together in a simple diagnostic. It draws on the Single Organizing Idea (SOI®) methodology and the developing international thinking reflected in ISO 37011, Guidance for the Governance of Organizations by Purpose. The objective is straightforward: To help leaders seeking stronger performance understand how effectively purpose is working across their organisation, and where it could contribute more.
