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Sustainable progress requires bold ideas, fresh perspectives and a commitment to action. Here, you'll find inspiring and thought-provoking insights—through articles, books and video commentary—that explores how purpose-driven businesses can grow while delivering meaningful, lasting change.

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The Dinner Table Revolution: How Neil Gaught Took The Purpose Debate Global

London Core dinner debate in the spectacular New Zealand House Penthouse.

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Peddling the Purpose Paddle: What we need is a completely new way of structuring business for the future.

How day-old Danish pastries turned a Norwegian supermarket philosophy on its head

To Boldly Go Where We’ve Not Been Before Doesn’t Need to Be a Leap of Faith

Raising the Purpose Banner (Again) Is Only the Start

There Be Dragons – Or Are They Dinosaurs?

If Progress Is This Way, Where Is Your Business – In the Vanguard, Main-Guard, or Rearguard?

The Week That Shook the Oil Industry to Its Core

The Time for Business to Act Is Now

Royal Dutch Shell Searches for a Purpose Beyond Oil

Purpose Without Total Commitment Is Meaningless

People Don’t Get It – But Business Can Help

Not All Systems Are Bad – Just the Ones That Dehumanize Us

Millennial Minds: Lean In and Listen

Looking Back, I Predict a Riot

Learning Lessons in Lebanon

Getting away with it

Heading to Utopia on Purpose. What does ‘on purpose’ actually mean? And why does it sound suspiciously like ‘on-brand’?

Why should we decide 31 years ahead of time what will happen in 2050?

Why Purpose Still Matters — More Than Ever


NG&A works worldwide. Our Associates are based across the globe, with our head office in New Zealand.

Neil Gaught & Associates Ltd
44 Khyber Pass Rd
Grafton
Auckland 1023
New Zealand
contactus@neilgaught.com

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